Trailhead

Trailhead has a classic outfitter's feel: a bark-brown header, cream background, rust accents and a traditional serif, set off by big campfire and sunset photography. It suits heritage camping brands, van-life stores and independent outfitters.

Shoppers can shop by adventure (hiking, camping, climbing, snow, backpacking or van life), then browse new-season gear and best sellers. Every product page answers delivery, repairs and sizing questions and suggests gear to complete the kit. The cart offers small, easy-to-forget extras, and shoppers can save gear for later.