Push notifications are alerts or messages that are sent directly to a user’s device, usually in the form of a pop-up message or banner. In the context of an app, push notifications are used to inform the user about new content, updates, or other important information related to the app.
Multimedia push notifications allow app owners to include images within their push notifications. Actionable push notifications, on the other hand, allow users to interact with the notification directly, without opening the app.This can include actions such as ‘go to cart’, ‘go to search’, ‘go to URL’, ‘go to orders’, ‘go to my account’ etc. By combining multimedia and actionable push notifications, app owners can create more engaging and interactive experiences for their users.
A smart app banner is a banner that appears at the top of a website on iOS and Android devices, promoting a native app. When a user taps on the banner, they are directed to the app store to download the app or to the app if it’s already installed on their device. Smart app banners provide a way for websites to promote their apps to visitors, with the goal of increasing downloads and app usage.
Product sorting and filtering is a feature that allows users to sort and filter products based on various criteria. This feature enables users to quickly find the products they are looking for by narrowing down the search results based on parameters such as price, brand, category, color, size, rating, etc. The goal of this feature is to improve the user experience by making it easier for users to find the products they want, and to increase the chances of making a purchase. By sorting and filtering products, users can save time and get a better overview of the products that meet their specific needs.
A multi-language and translation is a feature that allows users to choose a preferred language for the app interface and content. This feature enables users to use the app in a language that they are comfortable with, regardless of the language of the device or the region they are in. The goal of this feature is to improve the user experience for a global audience and to increase the app’s reach by making it accessible to a wider range of users. The translation feature allows the app to automatically translate the content and user interface into the selected language, making it easier for users who do not understand the default language to use the app.
A customer account feature allows users to create a personal account to access the app’s services and features. This feature enables users to store their personal information, such as their name, address, payment information, order history, and preferences. The goal of this feature is to improve the user experience by allowing users to easily manage their information and access the app’s services with a single sign-in. By creating an account, users can save time by not having to enter their information for every purchase or interaction with the app. Customer account features also allow app owners to gather customer data and provide personalized recommendations and experiences.
A multi-currency feature on an app allows users to make transactions in multiple currencies. This feature enables users to make purchases or manage their finances in a currency that they are familiar with, regardless of the currency of the country they are in. The goal of this feature is to improve the user experience for a global audience and to increase the app’s reach by making it accessible to a wider range of users. The multi-currency feature enables the app to automatically convert the transaction amount into the selected currency, taking into account the current exchange rate. This makes it easier for users to understand the cost of products or services in a currency that they are familiar with, and to manage their finances effectively.
The additional product option feature on an app allows sellers to offer a wider range of products and customization options to their customers. This feature enables store owners to add and manage multiple options for each product, such as different colors, sizes, materials, or add-ons. This allows store owners to better cater to the needs and preferences of their customers, and to increase the chances of making a sale by offering a more personalized product. Additionally, the additional product option feature can help store owners to gather valuable data about customer preferences and improve their inventory management by tracking the popularity of specific options. By offering additional product options, store owners can differentiate their products from competitors and provide a better customer experience, ultimately leading to increased customer satisfaction and sales.
A splash screen is a visual screen that appears when an app is launched, typically displaying the app’s logo and name. A splash screen can play an important role in branding, a well-designed splash screen can help to create a positive first impression for the user and reinforce the app’s brand. By displaying the store’s logo and name prominently, store owners can establish their brand and build brand recognition. A splash screen can also provide an opportunity for store owners to communicate important information about their brand, such as their values, mission, or unique selling points. By using a consistent color palette, font, and imagery on the splash screen, store owners can reinforce their brand and create a seamless user experience across all of their touchpoints. Overall, a splash screen can help store owners to build brand awareness, create a positive first impression, and reinforce their brand identity.
Brand images are visual elements that are associated with a brand, such as logos, icons, graphics, and imagery. They play a crucial role in establishing a brand’s identity and creating a visual representation of the brand that is easily recognizable and memorable.
An App header logo is a visual representation of a brand that appears at the top of an app’s screen. It serves as a visual identifier for the brand and helps to reinforce the brand’s identity.
A Product placeholder image is an image that is used to represent a product in an app, typically before the actual product image is available or until the product has been fully loaded. Product placeholder images are usually simple geometric shapes or color blocks, and they serve as a visual placeholder while the actual product image is loading.
A Collection placeholder image is an image that is used to represent a collection of products in an app, typically before the actual collection images are available or until the collection has been fully loaded. Collection placeholder images are usually simple geometric shapes or color blocks, and they serve as a visual placeholder while the actual collection images are loading.
Overall, these types of images play a crucial role in creating a cohesive look and feel for an app, improving the overall user experience, and reinforcing a brand’s identity.
Brand colors are the specific colors that are associated with a brand and are a crucial component of a brand’s visual identity.
In the context of an app, “Header background color” refers to the color of the header or top bar of the app, which often includes the brand logo and navigation elements. The header background color should complement the brand’s overall color palette and reinforce the brand’s identity.
“Header text and icon color” refers to the color of the text and icons that appear within the header or top bar of the app. These elements should complement the header background color and contribute to a cohesive look and feel for the app.
“Primary color” and “secondary colors” are terms that are used to describe a color palette for an app. The primary color is the main color used throughout the app and is often used to reinforce the brand’s identity. Secondary colors are additional colors used to complement the primary color and provide visual interest and contrast.
Overall, brand colors i.e., header background color, header text and icon color, primary color, and secondary colors play a crucial role in establishing and reinforcing a brand’s identity on an app, and creating a cohesive and visually appealing user experience.
